Top 10 Tips for Live-Tweeting During Events, Tradeshows and Beyond

Effective social media engagement at events requires plenty of preparation and attention. How will you stand out from the crowd?  

Live-tweeting from events, tradeshows and conferences is like joining a conversation at a party. It gives you a chance to communicate your brand’s key messages, share your stance on industry trends, provide insights and create buzz.

Download our checklist to enhance your engagement strategy and create a lasting impact (on Twitter) at events by:

  • Properly planning and preparing resources for engagement before the event
  • Keeping followers interested in following the conversation with strategic posts, visuals and hashtags
  • Knowing when and who to tweet at to expand reach and engage event attendees that may not be following you
  • Understanding when to use unofficial hashtags in tweets 

If 81% of tradeshow attendees have buying authority (CEIR) and the average attendee spends 8.3 hours viewing exhibits at a tradeshow (Exhibit Surveys, Inc), shouldn't you be connecting with your attending target audience as much as possible? 

As one of the nation’s fastest growing technology PR firms and the 2016 Tech Agency of the Year, ARPR is a results-driven public relations and integrated communications agency helping global leaders and growth-stage technology brands #MakeNews and #DriveLeads.